Crewstone International Backs AI Firm TROOPERS, Valued At RM253.4 Mil

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Keng Fai Wong, Chief Executive Officer of Crewstone International (second left), Joshua Tan, Chief Executive Officer of TROOPERS (centre), commemorating a strategic funding milestone between both parties.

KUALA LUMPUR, Apr 28 – Crewstone International Sdn Bhd has announced an investment in TROOPERS, an AI-powered workforce infrastructure company valued at RM253.4 million.

The investment comes as TROOPERS advances a RM31.2 million growth capital raise to support its expansion across Southeast Asia’s RM42.8 billion staffing, workforce management and HR technology sub-market.

Combined revenue from Malaysia and Singapore has grown at approximately 49 percent  Compound Annual Growth Rate (CAGR) over the past two years, reflecting sustained enterprise demand that is recurring, operationally embedded and increasingly scalable across regional labour markets.

Since its establishment in 2017, TROOPERS has operated across on-demand gig staffing, workforce onboarding and management, and HR SaaS solutions, serving a roster of prominent regional and multinational clients across FMCG, food and beverage, retail and logistics. The business has already built a meaningful operating scale, with 148,000+ active users across Malaysia and Singapore and 670,000+ completed shifts, pointing to a platform that is no longer proving demand but increasingly processing repeat labour flow at volume.

On the demand side, TROOPERS served 840+ clients, retained approximately 95 percent of them, and generated 95.9 percent recurring projects, demonstrating repeat enterprise usage rather than one-off campaign activity. On the execution side, the platform recorded 95 percent+ machine-learning matching, indicating both matching efficiency and a live billing engine already embedded in real customer workflows.

As the platform continues to scale, TROOPERS is also strengthening the part of the model that matters beyond growth alone, namely how it supports and protects the workforce behind that growth.

This is reflected both at the policy level, with Chief Executive Officer of TROOPERS Joshua Tan appointed as one of the 26 inaugural members of Malaysia’s Majlis Penasihat Gig formed alongside the Gig Workers Act 2025, and at the operating level through TROOPERKS, which provides platform-funded benefits including supplementary personal accident coverage, e-healthcare access and shift cancellation compensation.

In Malaysia, employed persons reached 17.13 million in December 2025, with services employment growth led by wholesale and retail trade, accommodation and food & beverage services, and information and communication sectors, where workforce gaps show up immediately in lost sales, slower service, weaker customer experience and operational bottlenecks.

“What differentiated Crewstone was how quickly the team understood both the mechanics and the opportunity in our business.

“They moved fast, underwrote the platform properly and structured around what TROOPERS actually needs as we scale. Very few capital partners combine speed, commercial sharpness and strategic fit that way. That matters when you are already serving enterprise clients at scale and building toward a much larger next chapter,” said Craig Goonting, Chief Financial Officer of TROOPERS. 

Meanwhile, Keng Fai Wong, Chief Executive Officer of Crewstone International said that within Crewstone’s broader responsible investing approach, TROOPERS sits at the intersection of commercial relevance and measurable workforce impact.

“The platform broadens access to employment by making job opportunities more visible to workers who might otherwise only see what is available within a limited physical radius or through fragmented, informal networks. For employers, it provides access to a broader and more responsive labour pool at a time when workforce availability remains a practical constraint across many sectors,” he added.